Canadians pull Reagan advertisement after furious Trump halts trade talks
Trump announced on his Truth Social network on Thursday that he had “terminated” all negotiations with Canada over what he called the “fake” advertising campaign that he said misrepresented fellow Republican President Reagan.
“In speaking with Prime Minister Carney, Ontario will pause its US advertising campaign effective Monday so that trade talks can resume,” Ford said in a post on X.
Our intention was always to initiate a conversation about the kind of economy that Americans want to build and the impact of tariffs on workers and businesses. We've achieved our goal, having reached U.S. audiences at the highest levels. I've directed my team to keep putting our…
— Doug Ford (@fordnation) October 24, 2025
The Ronald Reagan Foundation wrote on X on Thursday that the Ontario government had used “selective audio and video” and that it was reviewing its legal options.
A senior US official said that Trump would probably encounter Carney at a dinner on the sidelines of an Asia-Pacific Economic Cooperation (APEC) summit in South Korea on Wednesday.
“They will likely see each other,” the official told the AFP news agency.
In his original social media post announcing the launch of the advertising campaign featuring Reagan’s voice, Ontario’s Ford says, “Using every tool we have, we’ll never stop making the case against American tariffs on Canada.”
It’s official: Ontario’s new advertising campaign in the U.S. has launched.
Using every tool we have, we’ll never stop making the case against American tariffs on Canada. The way to prosperity is by working together.
Watch our new ad. pic.twitter.com/SgIVC1cqMJ
— Doug Ford (@fordnation) October 16, 2025